Our friends at KFC invited us to create a series of illustrations to reinforce the brand’s all-new modern image with their new restaurant decoration. We suggested a t-shirt design with a friendly, up-close illustration style. The claims refer to the product characteristics. The dialogue between them and the kawaii characters is fresh and fun.
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Selection of the photo sessions held in KFC -Kentucky Fried Chicken- restaurants in Madrid and Barcelona to showcase their new décor.